Posts Tagged ‘beauty salon’
Mobile Bus Conversion are a result of the Pandemic where many unemployed and underemployed Americans have left their jobs and businesses and are considering starting a new business or resurrecting their old one at a new place of business. Countless others are about to be evicted from their current business locations or could face bankruptcy in the near future. Operating a successful business involves the sale of a needed product or service that would be of value to an established or potential customer. If the product or service is not “valuable” then the business is unlikely to succeed and poor sales would lead to its collapse. Apart from “value” the product or service also has to be within a reasonable price range. If the price of goods and services is exorbitant compared to its competition and other online options then potential customers will shop elsewhere. If the margins are too low then the business wouldn’t be able to sustain itself in the long run. The entrepreneur and their team would lose their investment over time because there wouldn’t be any unique advantage for customers. Products and services have to be appropriately priced to maintain a good balance between what a customer “thinks” is a fair price to pay and what the business needs for its sustainability.
There are several factors that lead to the determination of the perfect price range a product or service should be sold. This should include the cost of raw materials and/or equipment, labor, electricity bills, insurance, taxes, rent, etc. The more the expenses, the higher will be the cost of the product or service that is being sold by a particular shop to achieve an economic “break-even” or profit. These expenses are often called “Overhead Costs”, and a business has to transfer these costs to the consumer in order to sustain itself and be sustainable. The typical customer ends up paying for all the “extras” that the business is offering even if he or she does not need it. For example, whenever customers walk into a boutique to purchase some apparel, they end up paying a fraction of the amount the business owner pays as rent to the shop owner. If somehow the rent could be reduced or eliminated, then the apparels would sell at a much lower rate than ever before. This would in turn leave more money in the consumer’s pockets leading to happier customers.
The amount of rent a business owner pays to the shop owner depends on 3 factors i.e. location, location, and location. The more exposure and leg traffic a shop gets, the higher rent it commands. For example, a shop at the entrance of a shopping mall or terminal exit may exceed $50 per sq foot annually whereas a shop of the same size just a few blocks away can cost just $20 per sq foot. So for a 300 sq feet shop, a business owner may have to spend $15,000 per year for rent if it’s located in a prime, densely populated area, whereas they could pay just $6000 per year if the same shop were to be located a few blocks away in a less desirable area. Ultimately, this rent has to be paid by the consumers and every product in inventory has to be effectively priced to make sure the overhead costs are fully absorbed by purchases from customers and not by the business owners.
Planning is an important aspect of every startup enterprise and every entrepreneur should fully consider the numbers. The challenge comes when the town, city of state authorities come and close your shop due to a “Pandemic” scare which is becoming more and more frequent these days than ever before. First, it was Bird Flu (2005), then after a few years came Swine Flu (2009), and then in 2020 came the worst pandemic known to humans in recent history in the form of “CoronaVirus”. The Government declared various degrees of lockdown for several months and people have been advised to maintain a social distance of at least 6 feet from each other. From a strictly business perspective, who can afford to pay rent and overhead in the thousands of dollars per month plus additional costs of doing business every month as discussed above if there is a substantial decline in business traffic and a more reluctant clientele to spend a diminishing amount of money? Regardless of the reason, the business owner has to cover the rent and other expenses every month out of their pocket even if there is a lockdown.
With this harsh reality in mind, it is time to get creative and innovative to keep the business afloat or let it sink to the abyss right in front of the owner’s eyes. Many smart entrepreneurs did the right thing at the right time. They closed their brick and mortar shops and purchased an affordable minibus for sale, for less than a new one and modified it into a mobile business shop offering services like a beauty salon, hair stylists, pet grooming cafe, etc. Instead of hoping for their clients to visit brick and mortar shops, they started visiting their clients at a time of their choosing too, serving just one client at a time. This is how they managed to successfully dodge the draconian lockdown restrictions imposed by the Authorities and keep their businesses afloat even during times of economic crisis and chaos. They even managed to retain their list of clients which they had acquired over the years by sheer hard work and offering quality services.
MORAL OF THE STORY on Mobile Bus Conversion:
Most startup businesses start their operations from home. During this initial phase, they do not have to worry much about overhead costs because it’s a home-based business. But after some time as the business grows, owners often feel the need to get a bigger space. This is a tricky situation because it’s not necessary that the new shop is rented in the same neighborhood where you live. Chances are customers will have to travel several blocks to reach the new shop and many might even give up the idea of traveling because of competitors nearby. Every business transitioning from a home business to storefront business has to keep these facts in mind before leasing new space. There is an alternative solution that can potentially solve this problem forever. Instead of renting a shop, why not buy a used bus for sale and convert it into a mobile business shop? When the 15 passenger seats of a small shuttle bus for sale are removed, one gets an empty space of roughly 220 sq feet or 1500 cubic feet of empty space. This is the biggest space one can get on wheels compared to any other vehicle. The free space can be filled with basic equipment and furniture such as tables, chairs, mirrors, etc, and modified into a mobile shop on wheels. This shop can now travel to customers anywhere in the city rather than waiting for the customer to visit the business. Even if there is a pandemic “No Problem”, because customers can be attended in person one at a time thus preventing the spread of infections due to overcrowding. This is indeed one of the smartest ways of beating a pandemic or any other natural calamity like a hurricane which is becoming more and more frequent in recent years. When planning for expansion or disaster management, always consider the idea of going mobile first rather than hiring a stationary brick and mortar shop.
Below are some of the benefits and tips startups can use to make more money and get new clients when operating a mobile bus conversion:
How many customers can a clothing boutique handle at the corner of the street? What if they need more? A brick and mortar shop will bog them down to a specific location. They will have a limited audience. But with a mobile bus conversion, they can drive anywhere around the town. Once they find some hotspots, they can keep frequenting those places on specific days and time to find their desired customers. The unit can now find buyers from any neighborhood in the city. With a mobile branch, they can potentially reach out to thousands of more customers than merely a few hundred previously and are now prepared for road shows, tours and public displays that weren’t possible earlier.
2. Advertising and Marketing:
Believe it or not, just by opening a shop will neither get customers nor increase sales. Business owners need to proactively advertise their services and keep searching for new markets in order to make sales as well as to keep them increasing. Just by opening a shop and sitting on a chair with your legs crossed and waiting for customers to walk-in will never be sufficient. Paid advertising is one of the quickest ways to get the word around. Some of the examples of paid advertising are Google Adwords, Facebook Ads, Yellow Pages, Newspaper Ads, Pamphlet distribution, Advertising on BillBoards, etc. There may be many more but these are just a few. However, there is a cost to pay and sometimes the prices can be too high that many businesses can’t afford. But when a business has its own dedicated vehicle or a mobile bus conversion based shop on wheels, they can wrap the vehicle with valuable business information, thus potentially converting the bus into an infomercial or an advertisement/billboard on wheels. So whenever, a business needs to target people on a particularly high-end street, they can drive around that neighborhood or simply park the vehicle in that area. This is laser targeted marketing with pinpoint accuracy. No other advertising campaign can deliver results as a bus wrapped with your business information. Other campaigns can lead to wastages because the ads will be shown to people who are just not interested or in areas that are not worth targeting. But with a shop on wheels, the mobile bus conversion itself becomes an advertising platform that can be transported and stationed anywhere across the street, neighborhood, and the city. As the bus rides through the narrow lanes and bylanes, it advertises the business to thousands of potential clients day-in and day-out. If done correctly, this strategy alone can generate millions of views for your business in a year that too for FREE because businesses don’t have to pay to advertise on their own vehicles. On the flip side, the other campaigns mentioned above would cost a fortune and are not efficient because a customer will have to open a magazine to see your ad but a bus can stand right in front of the consumer’s faces.
Wrapping can be expensive and a huge upfront cost especially on a big vehicle like a bus but when businesses have a budget to do it then they should “JUST DO IT”. It need not be fancy or extravagant but simply adding your contact information with the services offered will work wonders throughout the year.
There may be times when business owners may know certain high-profile people who have the need and ability to pay for the product or service being offered but don’t know how to break the ice and start a meaningful conversation with these people. They don’t know how to start a fruitful conversation and engage with these strangers. Moreover, not having these people on their client list can be one of the Greatest disservice owners could be doing to their business. A bus wrapped with business information can be a fantastic tool to attract the attention of these high profile clients. For example, if a mobile beauty salon finds out that Mrs.X living on 123 street has the potential to pay for their beauty services, they can then shadow her to find out the exact time she steps in and out of her building every day. Every time she walks out or into the building, they can have their bus ride just in front of her eyes. After doing this act for a couple of times, Mrs. X will be familiar and acquainted with the business the bus is advertising. Owners can then employ several tactics to get Mrs. X walking straight into the bus, for example a one-time offer of a $1 makeup. Research has found that it’s easier to sell to a customer who has already been sold in the past than acquiring a new customer. Now, since Mrs. X has already availed the $1 service, she will be happy to pay for the higher-end services next time provided she has a good customer experience in the shop. Imagine having a list of 1,000 laser targeted clients with this single strategy.
It’s often said that FB is the cheapest platform to advertise a startup business. But many entrepreneurs don’t know how to create a Facebook Business Page, forget about creating a profitable advertising campaign. The truth about FB is that advertising to strangers can be super expensive and this would surprise many startups. The key to success is to engage with people first and create a large following that is genuinely interested in the startup. Once the audience has been established, then the business can start advertising their services to these people at a rate that is fairly cheap. Their “Boost Post” campaign can play a very important role in reaching out to people in target locations. However, this campaign can be expensive too. It would be better to create short videos of 1 or 2 minutes in length about the mobile business and then create a video ad campaign. Since video ad campaigns are cheap all over the internet, businesses can reach out to the maximum number of people for the lowest amount of dollars. Once they have thousands of people getting interested in the business, then they can save this audience and start advertising accordingly.
What’s left after eliminating the cost of rent and advertising? It’s purely the price of the product and a nominal profit margin that a customer ends up paying. Owners can even educate their customers as to why they should purchase items from mobile bus conversion shops by giving them live examples. Many customers will be surprised to find items priced at just $10 or less compared to hundreds of dollars elsewhere.
Make a list of all the hotspots where the consumers are located and make it a point to be there at that time of the day. Once people get familiarised, they will come in by the hordes.
The strategies mentioned above are not limited to startups, they can be copied by well established and existing businesses too who are looking for ways to either expand the size of their shops or number of customers. Why not have a mobile branch too, apart from the existing brick and mortar shop? Owners will be glad to see their mobile shops open even when the physical shop is closed due to an emergency. However, owning a mobile shop is not about waiting for the zombies to arrive. It’s a new paradigm, a new strategy of finding new customers and reaching out to them rather than waiting for them to visit the shop. It’s all about taking the inventory to the people. Some of the industries that can benefit from having mobile shops or branches are Fashion Shops, Food Carts, Florists, Therapy Specialists, Medical Testing Labs, RV Campers, Animal Rescue, Clothing Stores, Discount Stores, Mobile Grocery Stores, Laundry Services, Lingerie Boutiques, Ice Cream Shops, Mobile Markets, Barber Shops, Book Stores, Champagne Bars, Restaurants, HairStylists, Pet Groomers, and potentially many other businesses who believe they can benefit from this new trend in startup and entrepreneurship.
How can Major Vehicle Exchange help startup and small businesses?
We are a used shuttle bus dealership established in 1985 and sold vehicles to clients across North America. We neither wrap nor offer advertising services but our expertise lay in fully reconditioning a used bus to a point where it is certified by DOT specialists as “Ready to hit the road”. Our used buses for sale are of premium quality and priced affordably to fit the budgets of every business. When you buy a bus from us, you can rest assured it works, looks feels like new, and will not break down unexpectedly or throw up catastrophic repair costs. For more information visit our website www.GetAnyBus.com and call the owner Mr. Charles Kaufman at 516-333-7483 today!
A minibus for sale is one of the smallest buses that can be purchased on the market today. It can seat up to 15 passengers including the driver as a Non-CDL vehicle and can be configured for up to 28 passengers. A minibus can operate within a radius of 2 – 2000 miles. Their dimensions usually fall in the range of less than 25 feet in length, 8.0 feet in width, and 9.5 feet in height. Due to their small size, they require less parking space and can be easily maneuvered through both busy city streets and narrow lanes. They open up business opportunities to startup entrepreneurs that larger buses can’t due to their wide turning radius. These short buses are often used to transport the handicapped or simply to reduce walking time, for example from large parking lots to the town business center. First-time bus buyers often start their business with these small buses because it will give them the knowledge and first-hand experience of handling a bus, the operational requirements as well as how to maintain them. One of the key benefits of owning a minibus for sale is that it can often be operated with a regular license if less than 15 seats, they do not require a commercial license to operate them. This advantage is a boon for startup churches, businesses, and not for profit facilities. These users can operate their entire fleet of minibuses with a regular license. Drivers with commercial licenses often require a higher wage than those without and maintaining a resource of commercial drivers can become a financial burden for many startups and small businesses and organizations.
So what is the solution? On one hand, we have new minibuses for sale that cost $50,000 and up, and on the other hand, minibus rentals can cost up to $1,700 a day. Both these options are not good for startups and for those with limited budgets. So how do we solve the problem of regular group transportation? The answer is simple, buy them preowned and their cost will fall by more than half of their original price. Is buying a used minibus for sale a good option for the long term? The answer is yes because minibuses have a lifespan of up to 15 years or more and up to 300,000 miles. Most buyers with deep pockets do not need them that long and often resell them in less than 10 years and since these vehicles were used just a few times a week, often they don’t log more than 100,000 miles on their odometers during their first period of ownership. This simply means these used short buses for sale are typically good to use for another 5 years or more and up to another 200,000 miles. So even if they are being sold preowned, they have a lot of life left in them which can result in sizable savings for thousands of churches, businesses, and organizations with limited budgets across the United States. This is the stage when owning a bus becomes really easy and affordable to a much wider group of buyers in America. The price of a minibus for sale with one previous owner can range from $10,000 to $35,000 depending on several factors like age, mileage, seating capacity. engine size, engine type, comfort features, and much more.
People generally think that buying a bus is expensive which is true but when people think of buses, they often think about the large buses that are difficult to manage, park, drive and maintain. What they don’t realize is that buses can be of smaller size too and these smaller styles are called minibuses, short, small or even shuttle buses. They are much cheaper and affordable than a full-sized luxury coach bus. The average starting price of a basic 15 passenger bus for sale is roughly around $50,000 plus tax if applicable. Now that is a relatively small price to pay for a bus but its still more expensive than an extended van and many startup businesses and organizations with limited budgets can’t think of spending $50,000 for a bus. So what these companies and institutions do is hire a bus whenever they need to transport groups of several people. Bus rentals can be a good solution for group transportation if it’s a one-time event like a birthday party or a wedding ceremony. But when groups of people need to be transported regularly then bus rentals can become a financial burden because the average hourly cost of hiring a minibus is $125 to $160 and the daily cost is $1,300 to $1,700. For example, if a church wants to offer pickup and drop off services to its congregation every Sunday then it will have to hire a minibus for several hours every Sunday, this will be very expensive considering the fact that there are roughly 52 Sundays plus extra days for retreats, events and other activities in a calendar year and the Church will require the bus service year after year.
Evaluate the differences:
A new minibus for sale has a lifespan of 15 years and up to 300,000 miles and costs around $50,000 or more.
A used mini bus for sale has a lifespan of more than 5 years and up to 200,000 miles and has an average cost of around $25,000.
The financial advantage is more than obvious.
Owning a minibus is typically much more affordable.
Previously, a church may have to spend as much as $1,700 every week to transport 15 members of its group. The used bus requires a one-time investment of $25,000 to transport the same number of people for many years.
The long-term savings are obvious?
Bus rentals could have potentially cost the organization $88,400 a year for transporting 15 persons i.e. $1,700 (avg. cost of hiring a minibus) X 52 (number of Sundays in a year) = $88,400.
Buying a used minibus for sale will cost the group only $25,000 for many years of service for transporting the same number of people. It’s a one-time financial investment (plus maintenance and insurance of course).
The same story goes with every business and organization out there. The math remains the same irrespective if its a church or a construction company that frequently needs to transport its employees from company headquarters to the construction site OR it’s a party venue that needs to pick up and drop its customers every weekend OR it’s a corporate business that needs to pick up and drop its employee to the parking lot and attending corporate meetings OR its an Airport Shuttle that needs to transport passengers from the home to the airport.
The possibilities are limitless on how an affordable used small bus for sale can be employed to solve the problem of group transportation across all sectors and industries.
But did you know that apart from solving the problem of group transportation in businesses and organizations, a minibus for sale can also be used as a Recreational Vehicle by private individuals OR as a Mobile Shop or Office by a smart entrepreneur?
A recreational vehicle has a comfortable living space for the driver and their family or friends inside the vehicle and is well suited for long trips. Often called an RV, they are used by travel enthusiasts to fulfill their wanderlust and journey across the countryside and even the continent. Sometimes, a pickup truck and trailer combo are used to tow an RV trailer, where the truck was used to drive and the trailer was used for accommodation. Manufacturers through the years have replaced the truck + trailer combo with Custom RV’s sometimes costing $500,000 or more. The occasional traveler now has the option of outfitting buses for much the same purpose for a small fraction of the cost with one vehicle being used to drive as well as for accommodation, this innovation is far more convenient than the truck and trailer combo. However, a new RV for sale is expensive and costs are out of reach for most in today’s economy which makes it impossible to own by most travel enthusiasts.
But people got creative once again and started purchasing fully reconditioned used buses for sale in the range of $15,000 to $35,000 and converted them into Recreational Vehicles. When the passenger seats are removed from a minibus, one gets an empty space of roughly 210 sq feet that can be fitted with basic living requirements like a bed, couch, water tank, refrigerator, microwave, gas stove, storage necessities including, seats, tables, etc. Installing a power inverter will help power the fridge, microwave, and other electrical applications with standard AC wall outlets on the bus while on the road. Minor plumbing will allow the bus to be hooked up with water supplies available at campgrounds or rest stops available across the USA. The owner can do this conversion all by himself or outsource it to a professional carpenter or handyman. With the use of new or recycled materials, the conversion process should not cost more than $10,000, in either case. Travel enthusiasts can now be the proud owner of a converted RV bus for less than $35,000. Compare this amount to spending hundreds of thousands on buying a brand new RV. Their dream to travel across the North American Continent from New England or Florida to California is now a reality. Families can use this bus conversion to visit every attraction, zoo, and national park across the USA. When you own an RV bus, you can use it for any purpose you wish to use it
Considering the huge demand for affordable recreational vehicles across the United States, travel enthusiasts can spend $25,000 to $35,000 to buy a used minibus for sale, then spend another $10,000 to convert it into an RV bus, use it for years and resell it to another travel enthusiast for almost the same amount that they spent initially to buy and convert the bus. Many curious people will question “is it really possible to resell the RV bus conversion for the same amount it was purchased for initially even after 5 years in use?”, the answer is YES. As we discussed earlier, used buses for sale have up to 200,000 unutilized miles on the odometer. When the vehicle is used to travel from Florida to California, it has acquired just 6,000 -10,000 new miles including the return leg and it still has 190,000 miles left to be used for the next adventure or by the next owner. Even if the present owner uses the RV bus for 50,000 miles over the next 5 years, the vehicle still has 150,000 miles left on its odometer which can be used by the next owner to fulfill their wanderlust. The bottom line, the owner of a converted RV bus can resell his or her vehicle for the same amount even after 5 years.
Just like the passenger seats can be removed to fit bed and couches in the minibus. Similarly, office equipment can be fitted in the empty space to convert the bus into a mobile office. Equipment such as computers, laptops, printers, fax machines, telephone, wifi routers, mobile charging units, etc. will equip the bus with everything to make it a mobile office. The installation of a power inverter should be sufficient to power all these items while the engine is running and a generator or plug-in adapter will work well when the bus is not in motion. These mobile offices are extremely useful for business executives who are always on the move. For example, when the distance between the airport and office spreads across several hours, most executives work on laptops from their cars. But cars are too small, they can neither equip other applications required by a regular office nor do they have the space to let executives move around comfortably. In such situations, mobile offices can be used to save and optimize thousands of business hours as executives travel from one destination to another. Mobile offices can also be used at locations far away from the city centers like a construction site which lacks the basic facilities enjoyed by offices in modern cities. Used buses for sale converted into Mobile Office perfectly fit the corporate jargon “Work as you travel”. They make life easier for the executives as well as save thousands of hours that would have otherwise been wasted and recorded as “downtime” or “travel time”.
Traditionally shops are set up where customers can come and buy merchandise. But when the need arises to reach out to every customer individually, then there needs to be a better solution and no other vehicle fills this demand than a used bus for sale. For example; after removing the seats the passenger cabin can be fitted with mirrors and some furniture to convert the bus into a mobile barbershop, nail salon, or chiropractic office. Similarly, the passenger cabin can be outfitted with gym equipment to convert the bus into a mobile gym or physical therapy vehicle. Buses are often used as mobile medical clinics or first responder headquarters in disaster-struck regions. They can also be used as mobile classrooms, exam centers, blood testing centers, etc. A mirror and specialty seating can also convert the bus into a mobile beauty salon shop. The possibilities are limitless on which type of special use you want to set up if you own a minibus. They can also be used as a mobile food commissary, restaurant, ice cream, fast food truck, recruiting center, or a mobile showroom.
Many marketing executives have reported that a mobile shop gives them the advantage to communicate and focus on their customers by disconnecting them completely from the ambient environment which increased their overall sales.
These mobile shops can be used to sell merchandise or professional services. During the 2020 CoronaVirus pandemic in the United States, many cities were locked down with shops and businesses shut for several months. People were not allowed to gather in public and were advised to maintain a distance of 6 feet from each other. During this lockdown period, many Barbershops and Beauty Salons got creative and instead of asking their customers to visit their shop, they purchased a used bus and converted it into a mobile barbershop or beauty salon to proactively reach out to customers who needed their service and maintain their clientele. This was one of the ways many small business owners got creative and used a converted minibus to reach out to their clients in times of need.
Major Vehicle Exchange is a licensed and bonded used bus dealership that has been selling its 15 passenger fully reconditioned used mini buses to buyers across the United States for more than 35 years. All our vehicles have clear title, one previous owner, clean CarFax or AutoCheck report and are certified ready to hit the road by DOT technicians. For more information visit our website at www.GetAnyBus.com and call the owner Mr. Charles Kaufman at 516-333-7483 today!